Lanny Smith’s journey from professional basketball player to successful entrepreneur is a testament to his drive and vision.

Through his ventures, Active Faith Sports and Actively Black, he has not only built thriving apparel brands but has also made significant contributions back to the community.

Active Faith Sports and Actively Black are both purpose-driven brands, embodying Lanny’s commitment to both excellence and social impact.

With millions in revenue and donations, these brands have demonstrated the power of combining business success with a mission to give back.

Actively Black, Lanny’s latest endeavor, stands out as a brand that embraces and celebrates the entire Diaspora that is owned by black culture.

With its tagline “There is Greatness In Our DNA,” the brand embodies a spirit of empowerment and self-determination. By emphasizing ownership and self-reliance, Actively Black sends a powerful message of building one’s own opportunities rather than waiting for inclusion from others.

In an industry where representation and ownership are often lacking, Actively Black serves as a beacon of empowerment and unity for communities across the Diaspora.

Lanny Smith’s vision and determination to create a brand that not only inspires but also uplifts exemplify the transformative potential of entrepreneurship rooted in purpose and community.

Well done!!