
Adjoa Kyerematen is President, Ghana Diaspora, Public Affairs Collective. She has over a decade of strategic communications and public affairs experience, both on and off Capitol Hill.
She is driven by the art and science of persuasive storytelling on what we should care about, why we should care, and what to do about it.
She is a passionate about advocacy and building coalitions comprised of like-minded corporations, organizations, and individuals in support of common goals.
Adjoa articulates, “I fully believe in pushing the envelope with a 360-degree, data-driven approach to strategic communications carried by highly productive cross-functional teams.”
Career Highlights
• Named to PRWeek’s 40 under 40 top PR Professionals for the class of 2019. “[Adjoa] has a unique, 360-degree view of what it takes to craft an effective message around health and health care.”
• Won the Gold Award for Health Care Ad Awards in the category of Newspaper Advertising/Series in 2018 for outstanding efforts made in the field of health care marketing and advertising while at Better Medicare Alliance.
• Became a PR News Platinum Finalist for the Facebook Communications and Public Affair Award in 2018, and a Content Marketing Award Finalist for Best Use of Facebook in Content Marketing in 2016 at Better Medicare Alliance.
• Regular presenter at annual Digital Media and Advocacy Summit hosted by the Public Affairs Council
• Developed a grassroots program consisting of a leading coalition of health plans, providers, advocacy organizations, and patients by using digital and traditional strategies.
• Formulated and implemented an award-winning multimedia brand campaign to improve overall brand
awareness in the Beltway
• Published 300+ articles in leading newspapers across the country and won the highly competitive Knight Ridder scholarship for journalistic excellence
Expertise: public affairs, media relations, coalition building, political communication, advertising, campaign management, grassroots initiatives, copy development, health policy, branding.
Congratulations!!
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